Notecard Series
WATERCOLOR & SKETCHINGDIGITAL IMAGE MANUPULATION
Personal Project | July 2021
I developed a series of personal notecards, inspired by my appreciation for handwritten, heartfelt communications. Each card relies solely on imagery to project one of four broad themes — Cheerful, Informative, Sympathetic, or Personal — which allows flexibility of usage. The writer directs the tone of the card, while the cover imagery adapts and echoes.
My watercolor image rendering technique elevates the feeling of a deep personal connection.
My watercolor image rendering technique elevates the feeling of a deep personal connection.
CONCEPT DEVELOPMENT
Personal Reflection on Writing Habits
Determining Themes, Associated Moods, and Appropriate Imagery
CHEERFUL
Optimistic bright positive welcoming happy energizing uplifting
Floral arrangement
INFORMATIVE
Neutral reserved modest professional refined sophisticated
Message in a bottle
SYMPATHETIC
Mindful reflective calm peaceful serene introspective
Tranquil treeline
PERSONAL
Caring thoughtful loving intimate deep warm kind homey
Flaming candle or lantern
DESIGN PROCESS
Initial Sketching
Style & Methods
Watercolor image renderings and hand sketched notes enhance the feeling of authenticity & personality associated with each card.
I developed a digital translation technique for converting a watercolor image in a manner that preserves the authentic texture, form, and quality.
Broad Digitized Concepts
Image Selection & Modification
Content of the background image provides context for the watercolor image, while the duotone color reflects the intended mood.
A gaussian blur allows focus to remain on the foreground elements.
Combining All Elements
A curved gradient fuses the foreground elements and the background.